Glass dab rigs has a very low threshold, but it is very difficult to do it well!
by linbin on June 11, 2020
In the outside world, low threshold, high gross profit and huge market space are the typical labels of glass dab rigs industry.
Last year there was a quite popular article titled "5 million can be a brand. where is the threshold for the glass dab rigs industry?" "is very representative and speaks for everyone.
In addition to sufficient start-up funds, the entry threshold for the glass dab rigs industry is very low, the article wrote. Invest about 5 million yuan to build a brand, take the gift market or take the agency direct sales channel, the annual sales volume reaches 10,000-20,000 units, you can earn about 2 million yuan of profit, the profit margin can reach 60%.
In fact, in-depth understanding, found that is not simply the case!
Water pipes online has a low entry threshold, but it is difficult to do well! It is even more difficult to do it well for a long time!
First, it is difficult to change rapidly in the industry.
As already mentioned in the February 25 article "glass dab rigs Industry Is Too Similar to Mobile Phone Industry", glass dab rigs, like mobile phones, is updated very quickly. Month by month, season by season, year by year. A small change in one year, a big change in three years. Glass dab rigs was born in 2003. In the past ten years or so, it has changed from the original simulation cigarette type disposable glass dab rigs to EGO rod, mechanical rod, pressure regulating mechanical rod, mechanical box, power regulating box, temperature control box, and now integrated water pipes for sale small cigarette.
Every big change in the industry is a revolution in thinking and a big wave washing sand. Being able to understand and grasp this year's trend does not mean being able to understand and grasp the next trend! Grasping the next trend does not mean grasping the next trend!
Ten years ago, the major mobile phone brands in the market were Nokia, Motorola, Samsung, Sony, HTC, blackberry, sharp, waveguide and Lenovo. Later, Meizu, Jinli and Yiplus brands appeared, and now the major mobile phone brands are Huawei, vivo, OPPO, Xiaomi and Apple. Before the heyday of the mobile phone brand, now in the market, do you still see? Even the Apple cell phone that was bought before "selling kidney" is now in decline!
In 2013, there were thousands of LOOKAH SEAHORSE manufacturers. how many were left now? At the time of the great smog boom in 2015, there were hundreds of glass dab rigs brands in the market. How many brands are there now?
If you want to catch the trend and even lead it, you need to have strong learning ability, constantly subvert your own ideas, keep curiosity and look at the new products in the industry with a "student" mentality!
Second, the difficulty lies in the fierce competition.
Many people will feel that such an industry is easy to do because of its low threshold, high gross profit and huge market space. But is this really the case? The discovery was not.
The threshold is too low, everyone has a small sum of money, and throwing tens of thousands of yuan is just like playing. if you can do it well, you can do it well. if you can't do it well, you won't lose much. therefore, people will flock to it, resulting in fierce market competition and even more difficult to do it well!
The key is that some of the people who entered the glass dab rigs industry with small investment did it with a playful attitude, so it is understandable that they did not do well in the end and withdrew in succession. If you want to continue to make money, you have to go all the way to the dark and work hard!
In other words, the low threshold of glass dab rigs industry is only a superficial phenomenon at both the production level and the sales channel level. However, the reality is that the ability requirement is extremely high. It is an industry that needs to settle down to do well and dare not slack off every day!